©SENIOR BRAND DESIGNER

— QLOÉ


Overview

More than jewelry, we create expressions of identity. An Authorial Atelier that celebrates artisanal work, where each piece is born from the encounter between refined technique and intuitive inspiration. Timeless in essence, our Brazilian Jewelry values organic forms and noble materials, honoring local knowledge with sophistication and originality. Each creation carries the soul of whoever makes it — and of whoever chooses it.

Qloè is movement in the form of a jewel. Inspired by the gentle sway of matter and the balance of gesture, its identity pulses with its own rhythm — firm, fluid, alive. Each curve of the brand echoes the handcraft, where time has another time: the time to create with soul.

Website
São Paulo
SP
2024
Branding
Stationery

Creative Direction︎︎︎
Inácio Eugênio

Photography︎︎︎
Qloé

Agency︎︎︎
Boca

Its unique design, with the graphic accent fluidly integrated into the body of the letter, evokes movement, direction and lightness — like the precise gesture of a goldsmith. The generous curve contrasts with the firm cut of the accent, creating a visual play of balance and rhythm, which reinforces the brand's authorial and artisanal character.

It is a letter that seems to dance alone in space, but with strength and purpose. A symbol that carries the spirit of handmade, timeless beauty and Brazilian identity with elegance and originality.




PE / SP 🇧🇷